Website

Search Engines are dumb robots1. Internet Marketing Entrepreneurs are Smart Humans (or so they think... ) It is therefore rather easy to outsmart the dumb robots. Today on the Snap! Website blog I will show you how you create a website for the purpose of gaining a higher rank using a very simple cloaking technique.

There are several things that determine your rank, but the main factor is how many links point to your website. To increase the number of links you can increase the number of posts you make on other websites.

• 1. Yes. I know. They are already pretty smart, but these are generally not as smart as a human being. They do not know how to automatically adapt to new situation without having a few humans tend to them and increase their intelligence.

I learned today that in the last couple of months two people tested content using an IFRAME to see whether the links in the IFRAME would generate the expected juice1 to the destination page, and it does!

The image to the right shows you what the test is about:

1. You create a new page

2. You create a link from a low ranking page2

• 1. In SEO terms, juice means passing ranking value from one page to another.
• 2. You do this because that's where the link really belongs! Remember that for clean SEO and high ranking, you want links to look right for the page.

A Black Hat—coming from black magic—is often used as a
reference to programmers hacking systems for no good.1.

Last Thursday, SourceForge.net was attacked again2.

You would think that they would be safe from such attacks since SourceForge.net offers a free service for users to offer their free (open source) software online. Yes! That's where you download many of the free tools you are using everyday. For instance, if you have an archaic type of a website, you probably need to FTP3 your data to your account. On Microsoft Windows,Mac OS/X, and Linux, this can be done with FileZilla. Although they have their own website, the download comes from SourceForge.net4.

Security is one of the area where our base CMS system is very strong at and we also ensure that our own Snap! code is secure. This starts with your password, but it includes very much more than just that. This being said, we are not looking for hackers to visit us. Well... it's not like that doesn't happen, but so far so good.

• 1. This hat comes from a picture of Coolidge who helped the Smoki in 1924.
• 2. Yeah... Unfortunately, that's not the first time, and it will go on and on and on, and not just for SourceForge.net. See how you can start by protecting your account using a strong password.
• 3. The FTP protocol is notoriously insecure, but a very large number of people are still using it (if you can, at least try to use the SFTP so the data is encrypted, including your log in and password.)
• 4. Note that if you were plaining to create a free software, that's a good place for the download because they have access to very large pipes (many T3) and thus thousands of your users could be downloading your data simultaneously.

Shamelessly taken from Cheeminology

As I mentioned before on my Snap! Blog, the content of your Internet Marketing is quite similar to the content of regular marketing. Trying to do it all differently is not going to make it work better for you. Obviously, you have to make the best use the technology available to you, but the content of the title (your headline!) is still up to you and one of the most important part of each one of your posts.

A headline that works must capture the reader's attention. The attention you generate will bring him or her to start reading your post because it moves them. In many cases, that's all the person will read. If not interested, they will still skip your post, but blunt title without an emotion generator will pretty much always be skipped. Now...