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What's a good Snap! title? A money making headline!

Alexis Wilke's picture
The 10 worst headlines with the words "Anything" and "Whatever"
Shamelessly taken from Cheeminology

As I mentioned before on my Snap! Blog, the content of your Internet Marketing is quite similar to the content of regular marketing. Trying to do it all differently is not going to make it work better for you. Obviously, you have to make the best use the technology available to you, but the content of the title (your headline!) is still up to you and one of the most important part of each one of your posts.

A headline that works must capture the reader's attention. The attention you generate will bring him or her to start reading your post because it moves them. In many cases, that's all the person will read. If not interested, they will still skip your post, but blunt title without an emotion generator will pretty much always be skipped. Now...

Google Search for your Snap! Website

Alexis Wilke's picture

About AdSense

You can get an easy to install Google AdSense functionality on your website with Snap! Websites Upgrade: Google AdSense.

As you've seen, quite many websites show you advertisement and those will have a Google AdSense mark in a corner (usually bottom right.) If you do not yet have an AdSense account, it is easy to sign up. The only requirements is for you to have your own website since the point of using AdSense is for you to display the AdSense ads to your website visitors.)1

  • 1. If you did not yet verify your website with Google, you may also be asked to verify it. I passed on that part in this post, but will come back to it in the Snap! Documentation.

Considering doing banner advertising for your Snap! Website?

Alexis Wilke's picture

Whenever someone thinks of creating a banner ad for their Snap! Website, they think they need to hire a graphics person to do all the work. Truly, if your banner looks 100% like an ad, it is likely to not be clicked very much (unless you have something that's anyway really hot and always generates clicks...) On the other hand, a banner that looks like text being part of the website where it is shown has a greater chance of success. So? Why not create it yourself?

OpenOffice.org

I use many totally free tools to create and manipulate my graphics. All are available under Linux, Mac OS/X and MS-Windows. The first one is OpenOffice which is now 10 years old. OpenOffice is not only free, it also creates files that are easy to share, contrary to Microsoft Office which has been creating proprietary file formats. By the way, it is owned by Oracle so it ought to be good quality!

OpenOffice is a suite of tools. There is even one to write Math Formulae... But I won't talk about that one today. At this time, what we want is the Drawing feature. This one lets you place graphics on your screen and move them around until they are arranged exactly the way you like it. This makes it one of the best tool to create mostly text based banners.

What is a "blind offer"? Why is there so many of those on the Internet?

Alexis Wilke's picture

You've received one of those, I'm sure. Blind offers have existed for a long time and it is not specific to the Internet. However, with the advent of email marketing and all of those hackers selling unknowledgeable newbies lists of scraped emails for cheap... you're bound to receive such emails once in a while.

A blind offer is very much alike a blind date. You have no clue what's in it for you. This means you have no clue what you are really purchasing other than whatever hype the people are offering you.

«If it's too good to be true, it probably isn't.»

SEO with RSS and Links on your Snap! Website

Alexis Wilke's picture

Last week I talked about RSS feeds, explaining how that Internet technology works and the main purpose for you to broadcast your RSS feed information.

Here I will talk about another aspect of your RSS feed to strengthen your SEO1. Remember that all Snap! Websites generate an RSS feed, even the free trial.

When you write an article, you should include one or two links in your teaser (the teaser is the part that gets broadcast via your RSS feed for people to read... or rather, to tease people in clicking on your RSS links and get them to read your blog on and on and on...)

  • 1. Remember that all the acronyms in my posts are defined. Hover the mouse over words underlined like SEO and see the definition appear in a tooltip.