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An image for my pages about SEO

Alexis Wilke's picture
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For some time now, I've been looking for an image that I could use on my websites to represent SEO.

Because I could not find one, I decided to create one of my own and offer it for free on WikiMedia.org:

Search Engine Optimization, eCommerce, Web technologies...

(click on the image to get a full resolution version: 1,288 × 772)

Feel free to use it on your own blog or website. I'm more than happy to share!

Also I could not share the original format which I'm attaching here.

Snap! SEO: What is Cloaking and why search engines do not like it?

Alexis Wilke's picture

Drawing on a piece of roman potery of a couple hiding inside a cloak.Search Engines are dumb robots1. Internet Marketing Entrepreneurs are Smart Humans (or so they think... cheeky) It is therefore rather easy to outsmart the dumb robots. Today on the Snap! Website blog I will show you how you create a website for the purpose of gaining a higher rank using a very simple cloaking technique.

There are several things that determine your rank, but the main factor is how many links point to your website. To increase the number of links you can increase the number of posts you make on other websites.

  • 1. Yes. I know. They are already pretty smart, but these are generally not as smart as a human being. They do not know how to automatically adapt to new situation without having a few humans tend to them and increase their intelligence.

1,900 new Top Level Domain (TLD) name proposed to ICANN

Alexis Wilke's picture

.lol TLDICANN added 14 new TLDs, such as the .ss for South Sudan and the .tel for telecom companies, in the last 28 years. TLDs started being in use in 1984.

This year, ICANN decided to offer companies the opportunity to define their own TLDs. 1,900 applications have been submitted and we expect ICANN to release information about those on June 13, just a few more days...

SEO Snap! New Search Algorithm Released by Google...

Alexis Wilke's picture
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Moulting chick penguins.
Guys! Look at that ugly penguin hiding...

Google is constantly changing (improving...) and this time many got a hit because of their new Penguin update. In my case, the latest changes have been rather positive, but many people got hit the wrong way around and their ranking went down, possibly very much so (some talk about receiving a negative ranking and suing Google over it!)

The latest change can affect anyone, although if you've done nothing wrong, you should be just fine. This being said, the way this new release works can lead to your website losing its rank because someone else played a trick on you. Whether Google can detect and/or accept that you weren't responsible is a different question. At this point, it is still a bit early to say that it is all bad.

So? What did they do this time?

Twitter Profile Picture or Avatar not loading...

Alexis Wilke's picture
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Yesterday I created a new Twitter account and I could not get my Profile Picture to load (they also call it the Twitter Avatar).

I tried I do not know how many times, changing the format of the image (JPG instead of PNG) and it still wouldn't work.

Today, I found this message explaining that somehow it's a major technical problem on their end.

I Can't Upload My Profile Picture or Avatar

Bug alert:

  • The avatar upload feature has been temporarily disabled. Users will not be able to upload new profile pictures at this time.

Engineers are aware of the ...

Twitter is 6 years old today!

Alexis Wilke's picture
Cyanocitta Cristata by Mdf
Picture by Mdf

The very first tweet posted on Twitter was March 21, 2006 and within this short period of 6 years, well over 500 million accounts where created.

It changed the Social Media landscape allowing many fans to talk with their favorite stars and Internet Marketers to grow the number of people who hear about them and their services or products. Many large companies are also using the system to closely keep in touch with their customers, giving them a great marketing advantage.

Like with any other Social Media system, once you created your account and are actively using it, it just ...

How can I add Google +1 on any webpage with any icon?

Alexis Wilke's picture

Google +1Today I was looking for a way to add a Google +1 button that looked like other buttons. Suppose you have a website where you already added buttons: Facebook, YouTube, and Pinterest. You created a very specific look for those 3 buttons to match your website. It looks really nice. Now you want to add a Google +1 button...

The image on the right shows you the default Google +1 look.
If that is not what you want on your site, you'll want to use the following trick.

How do you make money with a website?

Alexis Wilke's picture

Big stack of money!To my point of view, one of the most prominent thing on the Internet these days is:

I want to make money!

Although many people are happy with just their regular job and use the Internet to work faster, play games at home, and find delicious recipes, there is a large number of people who think of the Internet as a money making machine. Well... it indeed created quite a few millionaires and will continue in doing so.

But...

Snap! SEO: IFRAMEs are giving juice!

Alexis Wilke's picture
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Relation between pages using an IFRAME.I learned today that in the last couple of months two people tested content using an IFRAME to see whether the links in the IFRAME would generate the expected juice1 to the destination page, and it does!

The image to the right shows you what the test is about:

1. You create a new page

2. You create a link from a low ranking page2

  • 1. In SEO terms, juice means passing ranking value from one page to another.
  • 2. You do this because that's where the link really belongs! Remember that for clean SEO and high ranking, you want links to look right for the page.

Snap! Marketing: Order of Importance of your Web Pages

Alexis Wilke's picture

Today I watched this video about Übercart which is the e-Commerce system we offer with Snap! Websites.

The last slide presented in this video1 shows a list of pages by importance. This entry really caught my eye because the order of the pages is different from what I've seen before.

If you also have a cart and offer goods to your customers, this is very important to you because if you are like me you want to increase your sales and not just spend your time on beautifying pages that are not significant to your actual customers.

For example, my company's main website has an okay front page. We actually don't change it (it could definitively be better!) because not even 10% of our traffic ever visits our front page (i.e. out of 3,000 hits or so a month, we'd get a whooping 260 hits on the home page, often not the same people who landed on another page.)

  • 1. The slide of interest appears a little after 9 minutes. Note that the video is pretty awful otherwise...